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Toyota Motor North America (NYSE:TM) shares were in “drive” Monday, as the car giant reaffirmed its commitment to a Hydrogen Society at the 2025 Advanced Clean Transportation Expo in Anaheim, introducing hydrogen-related plans, investments and debuting new fuel cell technologies and products.
Toyota also debuted its next-generation fuel cell technology in North America, the Toyota Gen 3 FC system.
“Hydrogen as a fuel – and especially fuel cells – offer benefits that can make a positive change, and we are invested in their long-term success,” Choby said. “We are investing in resources that we believe will lead to sustainable growth, both for our operations and the entire value chain in this still-evolving transportation sector.”
With Class 8 heavy-duty trucks powered by fuel cells moving out of their pilot phase, Toyota will begin introducing production-level FCEV trucks to its logistics fleet, running routes from the Port of Long Beach to the NAPCC in Ontario, California, and even as far south as San Diego. The shift is part of Toyota’s 2050 Challenge goal of reducing carbon dioxide emissions from its supply chain.
“Our goals, capabilities to accomplish those goals and long-term mindset have put Toyota in a position to be a leader moving the global transportation industry forward,” Choby said.
TM shares accumulated $4.59, or 2.4%, early Monday afternoon to $192.80.
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